Led the strategic implementation of the Ceros CMS for Herbalife®, establishing it as a core platform for interactive digital experiences including product launches, recipe hubs, virtual events, and business-critical infographics.

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Defined the operating model, workflows, and creative standards to ensure quality, scalability, and brand integrity across global teams.

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To date, the team has delivered 50+ Ceros experiences, strengthening digital storytelling, accelerating production timelines, and increasing engagement across internal and external audiences, positioning content as a high-impact driver of marketing, education, and business growth.